How Counter compares to other support tools
Each comparison checks competitor facts against that company's own pages, shows the date we checked, and says when the other tool is the better fit.
Counter vs Gorgias
Gorgias is a full helpdesk with an AI Agent on top. Counter is an AI assistant for your website chat that handles orders within rules you publish, and can hold any action for a teammate's approval. Here's how they compare for a Shopify or Medusa store.
Read the comparisonCounter vs Tidio
Tidio is a multichannel live-chat helpdesk with Lyro, a paid AI agent add-on. Counter is an AI assistant for your website chat that handles orders within rules you publish. Here's how they compare on cost, order actions and control.
Read the comparisonCounter vs Shopify Inbox
Shopify Inbox is Shopify's free chat app, now with an AI agent that answers shoppers and helps them buy. Counter is a paid AI assistant that also handles returns, refunds and order changes within rules you publish. Here's where each one fits.
Read the comparison
At a glance
Every tool, side by side.
| Feature | Counter | Gorgias | Tidio | Shopify Inbox |
|---|---|---|---|---|
| What it is | AI support assistant for website chat, with a shared inbox for handoffs | Omnichannel helpdesk with an optional AI Agent | Live-chat helpdesk with Lyro AI and Flows as paid add-ons | Shopify's free chat app with an opt-in AI agent |
| Price | $29 to $249 per 30 days by AI conversation allowance; $0.04 per extra conversation | Per helpdesk ticket, plus AI Agent per automated interaction | Lyro from $39 a month for 50 conversations, on top of a helpdesk plan | Free, with no separate charge for the AI agent |
| Order changes by the AI | Returns, refunds, cancellations, address changes and discount codes within rules you publish | Cancel, edit address, remove or replace items, free reship, order notes and integration actions | Ready-made template for order status; other changes through Lyro Actions you configure | Not documented for the AI agent; handed to staff |
Competitor details come from the sources on each comparison page. Plans and features change, so confirm current details on each company's site.
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- Gorgias vs Zendesk for Shopify: Pricing and AI Compared
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- Gorgias vs Richpanel: Pricing and AI for Shopify Stores
- Gorgias vs Tidio for Shopify Stores: Pricing and AI Compared
- Gorgias pricing, explained
- Tidio pricing, explained
- Richpanel pricing, explained
- Re:amaze pricing, explained
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